Digital Marketing training for anyone involved in managing websites & social media campaigns.
If you want to get ahead of your competitors, now is the time to boost your learning in a short time to get your head around digital marketing in 2017.
Writing for the Web
Web users have become experts at scrolling through text and scanning the articles that they read on the web.
To adapt, our writing style has to separate itself from the standard form it takes in print, in order to attract and maintain the attention of readers on the internet. Because of this, writing for the web has become a specialised skill.
Our Basic Internet Marketing course is designed for business owners and beginners alike to develop basic skills for marketing online. Traditional marketing still serves its purpose, but with the increase in global business, internet marketing is crucial to extending your reach, and this
Traditional marketing still serves its purpose, but with the increase in global business, internet marketing is crucial to extending your reach, and this one-day training course will deliver those results.
Learners will develop the skills required to determine how their internet marketing strategy fits with their overall strategy, influence and engage users in the online space, get started with search engine optimisation (SEO), use online advertising as a tool to boost results, and to make use of metrics and reporting.
Marketing with Social Media
In social media marketing, the rule of thumb is that if industry customers are actively participating in social media, the businesses that seek their patronage ought to be on social media as well.
In this two-day intensive training course, participants will learn how to effectively use social media, how it fits within their marketing strategy, and how to leverage
Creating A Google AdWords Campaign
Google AdWords PPC course has been designed for small business owners basic techniques for setting up and understanding how to capitalise on Google AdWords and pay per click (PPC) advertising.
In this one-day training course, participants will learn how Google AdWords work, what PPC means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Building a Brand on Social Media
This one-day branding training course is an essential addition to your Internet marketing and social media courses. Learn how to build, implement, review, and revise a social media branding strategy.
On this course delegate will learn how to build, implement, review, and revise a social media branding strategy.
Topics include key strategy elements, hot social media platforms, brand-focused messages, and social media guidelines.
Introduction to E-Mail Marketing
Are you ready to dive into e-mail marketing?
Get a head start with this two-day course. We’ve designed an interactive, course that covers the who, what, when, why, and how of a successful e-mail marketing campaign.